According to Gartner's forecast, By 2026, 25% of people will spend at least one hour a day in the Metaverse, whether for work, shopping, training, interacting on social networks or for leisure purposes. What is? How does it work? What future awaits us?
El Metaverse was born as an idea of the writer Neal Stephenson. In the book of he 'Snow Crash', Stephenson describes the Metaverse as a 3D virtual world inhabited by the avatars of real people.. However, for more than a year the word Metaverse became fashionable.
The announcement made by the director of fabebook of changing the name to Meta and focusing the social network towards the Metaverse, opened space towards this new reality.
Although it is not a new term, especially for the technological sector, it is for users in general who are familiarizing themselves with the term and understanding it up to now. how it will change the way you currently interact.
In this episode of ContraTIC, Juan Pablo Navas, Chief Creative Officer at Accenture Song for Latin America and Daniel Velásquez, Sales Director at Medalia, explain how the entire world of the Metaverse is being shaped.