Marketing

Autenticidad y honestidad radical, el reto de Marketing para PyMes en 2025

31 Ene 2025
<img width="695" height="465" src="https://img.impactotic.co/wp-content/uploads/2024/11/12150335/Voice-of-the-Customer-Como-escuchar-al-cliente-y-mejorar-.jpg" class="card-responsive-img fit-img" alt="Voice of the Customer: Cómo escuchar al cliente y mejorar" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2024/11/12150335/Voice-of-the-Customer-Como-escuchar-al-cliente-y-mejorar-.jpg 695w, https://img.impactotic.co/wp-content/uploads/2024/11/12150335/Voice-of-the-Customer-Como-escuchar-al-cliente-y-mejorar--132x88.jpg 132w, https://img.impactotic.co/wp-content/uploads/2024/11/12150335/Voice-of-the-Customer-Como-escuchar-al-cliente-y-mejorar--lq.jpg 30w" sizes="(max-width: 695px) 100vw, 695px" data-eio="l" />

guías
Voice of the Customer: Cómo escuchar al cliente y mejorar
13 Nov 2024
por Sandra Defelipe Díaz
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<img width="768" height="577" src="https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-768x577.jpg" class="card-responsive-img fit-img" alt="Profesión Especialista en SEO: ¿Qué hace y cómo te convertirse en un experto en motores de búsqueda?" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-768x577.jpg 768w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-958x720.jpg 958w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-1436x1080.jpg 1436w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-1536x1155.jpg 1536w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-117x88.jpg 117w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-1021x768.jpg 1021w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO-lq.jpg 30w, https://img.impactotic.co/wp-content/uploads/2024/11/05190853/Profesion-Especialista-en-SEO.jpg 1600w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />
Profesión Especialista en SEO: ¿Qué hace y cómo te convertirse en un experto en motores de búsqueda?
06 Nov 2024
por Redacción Impacto TIC
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<img width="768" height="400" src="https://img.impactotic.co/wp-content/uploads/2024/10/09140359/State-of-Marketing-2024-La-IA-aumenta-su-uso-en-el-marketing-de-America-Latina-768x400.jpg" class="card-responsive-img fit-img" alt="State of Marketing 2024: La IA aumenta su uso en América Latina" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2024/10/09140359/State-of-Marketing-2024-La-IA-aumenta-su-uso-en-el-marketing-de-America-Latina-768x400.jpg 768w, https://img.impactotic.co/wp-content/uploads/2024/10/09140359/State-of-Marketing-2024-La-IA-aumenta-su-uso-en-el-marketing-de-America-Latina-156x81.jpg 156w, https://img.impactotic.co/wp-content/uploads/2024/10/09140359/State-of-Marketing-2024-La-IA-aumenta-su-uso-en-el-marketing-de-America-Latina-1024x533.jpg 1024w, https://img.impactotic.co/wp-content/uploads/2024/10/09140359/State-of-Marketing-2024-La-IA-aumenta-su-uso-en-el-marketing-de-America-Latina-lq.jpg 30w, https://img.impactotic.co/wp-content/uploads/2024/10/09140359/State-of-Marketing-2024-La-IA-aumenta-su-uso-en-el-marketing-de-America-Latina.jpg 1200w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

ESTUDIO
State of Marketing 2024: La IA aumenta su uso en América Latina
09 Oct 2024
por Redacción Impacto TIC
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<img width="768" height="432" src="https://img.impactotic.co/wp-content/uploads/2024/08/20121126/creatividad-768x432.jpg" class="card-responsive-img fit-img" alt="En disputa por la Creatividad: IA y humanidad en la innovación empresarial" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2024/08/20121126/creatividad-768x432.jpg 768w, https://img.impactotic.co/wp-content/uploads/2024/08/20121126/creatividad-156x88.jpg 156w, https://img.impactotic.co/wp-content/uploads/2024/08/20121126/creatividad-640x360.jpg 640w, https://img.impactotic.co/wp-content/uploads/2024/08/20121126/creatividad-lq.jpg 30w, https://img.impactotic.co/wp-content/uploads/2024/08/20121126/creatividad.jpg 996w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Tendencias
En disputa por la Creatividad: IA y humanidad en la innovación empresarial
20 Ago 2024
por Sandra Defelipe Díaz
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<img width="768" height="378" src="https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional-768x378.jpg" class="card-responsive-img fit-img" alt="Inteligencia Artificial Conversacional impulsa la innovación de industrias como el consumo masivo" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional-768x378.jpg 768w, https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional-1280x630.jpg 1280w, https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional-156x77.jpg 156w, https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional-1024x504.jpg 1024w, https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional-lq.jpg 30w, https://img.impactotic.co/wp-content/uploads/2024/05/30100413/Inteligencia-Artificial-conversacional.jpg 1365w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Eventos
Inteligencia Artificial Conversacional impulsa la innovación de industrias como el consumo masivo
30 May 2024
por Laura Suárez Bernal
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<img width="1600" height="900" src="https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC.jpg" class="responsive-img" alt="Generación de Demanda: expertos hablan de las claves para una estrategia exitosa" style="display: block;" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC.jpg 1600w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-1280x720.jpg 1280w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-156x88.jpg 156w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-768x432.jpg 768w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-1536x864.jpg 1536w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-640x360.jpg 640w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-1024x576.jpg 1024w, https://img.impactotic.co/wp-content/uploads/2024/02/29185707/Generacion-de-Demanda-Evento-Impacto-TIC-lq.jpg 30w" sizes="(max-width: 1600px) 100vw, 1600px" data-eio="l" />					
Evento TIC
Generación de Demanda: expertos hablan de las claves para una estrategia exitosa29 Feb 2024
por Laura Suárez Bernal
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<img width="768" height="432" src="https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-768x432.jpeg" class="card-responsive-img fit-img" alt="El potencial de la IA para apoyar el impulso creativo, más allá de las palabras clave" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-768x432.jpeg 768w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-156x88.jpeg 156w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-640x360.jpeg 640w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-1024x576.jpeg 1024w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-lq.jpeg 30w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-696x392.jpeg 696w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad-1068x601.jpeg 1068w, https://img.impactotic.co/wp-content/uploads/2021/08/05064437/Bu%CC%81squedas-y-creatividad.jpeg 1200w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />
El potencial de la IA para apoyar el impulso creativo, más allá de las palabras clave
19 Ago 2021
por Colaboradores 
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<img width="768" height="432" src="https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-768x432.jpg" class="card-responsive-img fit-img" alt="Para no desaparecer, las marcas tienen que ser más humanas" decoding="async" srcset="https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-768x432.jpg 768w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-156x88.jpg 156w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-640x360.jpg 640w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-1024x576.jpg 1024w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-lq.jpg 30w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-696x392.jpg 696w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas-1068x601.jpg 1068w, https://img.impactotic.co/wp-content/uploads/2021/05/04232447/Marcas.jpg 1200w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />
Para no desaparecer, las marcas tienen que ser más humanas
10 May 2021
por Colaboradores 
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